district m secures $12M in growth capital led by IQ

district m has raised $12 million in growth capital led by Investissement Québec (IQ) which invested $9 million. Fonds de solidarité FTQ, a principal investor since 2016, topped the round with an additional $3 million investment.

The new round brings the total amount invested over the last two and a half years to $20 million.

New funds will be used to help fast-track the growth strategy of the business through the hiring of additional, highly talented individuals.

Founded by Patrice Marin, Jean-François Côté and Sébastien Filion, Montreal based district m is a full-service advertising exchange that creates open, transparent marketplaces through which publishers and advertisers can quickly and easily connect to maximize today’s digital advertising demand.

photo credit: district m

News Release

district m announces $12 million investment from Investissement Québec and Fonds de solidarité FTQ Français

Funds will drive AI developments, international expansion and talent acquisition

MONTREAL, Jan. 25, 2019 /CNW Telbec/ – Leading Montreal-based advertising technology company, district m, today announced that it has secured $12 million investment to fuel future growth. This second round of funding comprises an entry investment of $9 million from Investissement Québec (IQ) and a new investment of $3 million from the Fonds de solidarité FTQ, a financial partner since 2016.

This round of funding brings the total amount invested over the last two and a half years to $20 million. The funds will be used to help fast-track the growth strategy of the business through the hiring of additional, highly talented individuals. Particular growth will happen in the tech team whose mandate is to further evolve the artificial intelligence and machine learning capabilities for the district m portfolio of solutions. This along with the evolution of the ‘go’ SaaS platform and numerous other development projects are aimed to take programmatic advertising for SMBs, advertisers and publishers to the next level.

In addition, district m will further strengthen its existing footholds in Canada and the U.S. as well as continue to expand internationally through both organic and acquisitive avenues. Having achieved exponential revenue growth of 1335% between 2014 and 2018, this investment enables district m to commit to doubling the company’s revenues over the next 24 months.

“We are thrilled to welcome IQ, which is a highly reputable institutional fund in Québec with a phenomenal investment portfolio and numerous valuable partnership opportunities.” said JF Côté, co-founder and CEO of district m. “The Fonds de solidarité FTQ has been an excellent partner for district m since first investing two and half years ago, a period during which we have delivered exceptional growth. We are thrilled to be partnering with these two great firms as we move into a new chapter.”

“Investissement Québec is proud to partner with district m, a young company that is firing on all cylinders. We will support them in implementing their growth plan, and we’re delighted to be able to help bolster the company’s position as a key player in its industry, while creating high-value-added jobs,” noted Pierre Gabriel Côté, President and Chief Executive Officer of Investissement Québec.

“This is a transformational time for the advertising industry, and we are very proud to continue supporting district m as they enter a new phase of growth.” said Alain Denis, Senior Vice-President for Venture Capital at the Fonds de solidarité FTQ. “They are aiming for global growth by using their local market leading position as a platform from which to grow their international presence. We are thrilled to be a part of helping district m realize that goal!”

About district m

district m is a full-service advertising exchange that creates open, transparent marketplaces through which publishers and advertisers can quickly and easily connect to maximize today’s digital advertising demand. Since our inception, we have served as a trusted monetization partner to 2,500 publishers globally by bringing incremental demand through over 350 unique brand partnerships. district m ranked #123 and #25 in the Deloitte Technology Fast 500 North America and Fast 50 Canada respectively in 2018.

About Investissement Québec

Investissement Québec’s mission is to foster the growth of investment in Québec, thereby contributing to economic development and job creation in every region. The Corporation offers businesses a full range of financial solutions, including loans, loan guarantees and equity investments, to support them at all stages of their development. It is also responsible for administering tax measures and prospecting for foreign investment.

About the Fonds de solidarité FTQ

The Fonds de solidarité FTQ is a development capital investment fund that channels the savings of Quebecers into investments. As at November 30, 2018, the organization had $14.8 billion in net assets, and through its current portfolio of investments has helped create and protect more than 194,000 jobs. The Fonds is a partner in more than 2,800 companies and has over 667,000 shareholder-savers. To find out more, visit www.fondsftq.com.

SOURCE district m

For further information: Sandrine Tessier, sandrine@districtm.net, 514-690-7823

Ted Liu

Ted Liu, M.Sc. (Mining, Queen's), MBA (Finance, Toronto), is the Editor of Private Capital Journal, CanadaMetals.ca, TechWire.ca, and the former Editor of Canadian Private Equity. Ted has been passionately tracking Canadian private capital industry since 1992, having most recently served as Research Director for The Canadian Venture Capital and Private Equity Association (CVCA).

Ted is the architect of CVCA infobase, and is the architect of CPE Media's Financings.ca, Canada's most sophisticated and advanced all private capital and public market financing database.