Fulcrum’s Athletica Sport Systems acquires competitor Cascadia

CPE Media News – pcJournal (9/24/2018) – Athletica Sport Systems Inc., a portfolio company of Fulcrum Capital Partners, has acquired Cascadia Sport Systems Inc., a Port Moody, BC based premium provider of gymnasium and arena products for sport and multiuse entertainment facilities worldwide.

The acquisition will enable Waterloo, Ontario based Athletica to expand into Western Canada and China. Cascadia will continue to operate as a separate entity while enabling Athletica to expand its product offering as a reseller of Cascadia gymnasium, soccer, and other sports infrastructure products. Murdo Paterson, General Manager of Cascadia, will continue to lead the business.

Fulcrum Capital Private Equity Fund V acquired Athletica in April 2018.

photo credit: Athletica Sport Systems

News Release

Athletica Sport Systems Inc. Acquires Cascadia Sport Systems Inc.

WATERLOO, Ontario, Sept. 17, 2018 (GLOBE NEWSWIRE) — Athletica Sport Systems Inc. (“Athletica”), the world leader in the design, manufacture, and installation of dasher board systems, announced the acquisition of Cascadia Sport Systems Inc. (“Cascadia”). Cascadia is a premium provider of gymnasium and arena products for sport and multiuse entertainment facilities worldwide.

“This collaboration with Cascadia will provide Athletica with an expansion to our geographic footprint with new offices in Vancouver and Beijing. Cascadia will continue to operate as a separate entity while enabling Athletica to expand its product offering as a reseller of Cascadia gymnasium, soccer, and other sports infrastructure products,” said Andrew McRae, CEO of Athletica. “This is a great strategic fit that will allow both businesses to leverage each other’s products, capabilities, and relationships. Additionally, with operations in Beijing, Cascadia is well positioned to support the growth of hockey in Asia.”

Murdo Paterson, General Manager of Cascadia, will continue to lead the business contributing his experience and facilitating the succession of the company. “We are thrilled to partner with Athletica and look forward to growing our businesses together. Our customers can anticipate an expansion to our offerings, including Athletica’s arena services business.”

Cascadia has a long and prominent history in the sports infrastructure industry, supported by the deep talent and reputation of Murdo and his team. Athletica is excited to join forces and together be able to better serve our customers with industry-leading products in more geographies. Our mission will continue to be focused on bringing innovative products to market reinforced by exceptional customer service.

ABOUT ATHLETICA
Athletica, a leader in arena services is a designer, manufacturer, and installer of dasher board systems for hockey arenas and multi-sport athletic facilities, serving the professional, semi-pro and community end-markets. Headquartered in Waterloo, Ontario, the company also has an office in Minneapolis, Minnesota. Athletica is the Preferred Rink Equipment Supplier to the National Hockey League (NHL), American Hockey League (AHL) and USA Hockey. To learn more, please visit Athletica’s website.

ABOUT CASCADIA
Cascadia was established in 1994 as a supplier to sports infrastructure projects in the gymnasium, sports/recreation facilities, and the ice arena businesses. With sales and manufacturing offices in Vancouver, British Columbia and additional manufacturing in Beijing, China, Cascadia has established a global reach serving construction and refurbishment projects world-wide. Cascadia supplies the products of choice for local schools and community centers and also to the NHL and 2010 Vancouver Olympic Games. To learn more, please visit Cascadia’s website.

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