Economical Mutual closes acquisition of Petsecure

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By Ted Liu

Economical Mutual Insurance Company has completed its previously-announced acquisition of Western Financial Insurance Company (WFIC) and its flagship brand Petsecure from Desjardins Group. Financial terms were not disclosed.

Concurrent with the acquisition, WFIC changed its legal name to Petline Insurance Company. The brand name Petsecure remains the same. Petline will remain headquartered in Winnipeg.
Economical Mutual announced its intention to acquire Petsecure on May 17, 2016.

Petline is Canada’s largest pet insurance company with net written premiums in 2015 exceeding $50 million.