Five Elms, Level Equity backed MemberClicks acquires ePly

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By Ted Liu

MemberClicks, LLC, a portfolio company of Five Elms Capital and Level Equity, has acquired ePly Services Inc., a North Vancouver, BC based online event registration software company.

Co-founded by Jim Romanik and Terry Haroldson in 2003, ePly handles registration for conferences, workshops, galas and other events for more than 600 different organizations across North America, including event planning companies, government agencies, nonprofits, universities and corporations.

Founded in 1998, Atlanta Georgia based MemberClicks provides an all-in-one membership management solution. MemberClicks works with more than 1,600 organizations throughout North America.

Growth equity firms, Five Elms Capital and Level Equity acquired undisclosed stake in MemberClicks in February 2017.

“While the majority of M&A activity we are currently seeing in the space is driven solely by the pursuit of revenue and a profits-first mentality, we believe strongly that by bringing ePly into the MemberClicks family, we will create a win for both ePly’s customers, as well as the MemberClicks Nation,” said Mark Sedgley, President and CEO of MemberClicks. “The value we can create for the nonprofit community by combining forces was the single biggest driving factor for making this decision. We couldn’t be more excited about the opportunity. Simply put, the team at ePly is based on similar values and driven by the same mission: to empower organizations to thrive through refreshing technology and a heart for service.”

“Everyone at ePly is excited to be joining the MemberClicks team and looking forward to seeing ePly grow to the next level,” said Romanik, President of ePly. “This is an opportunity we couldn’t pass up. It creates new opportunities for growth for the ePly team internally and over time will deliver more functionality to our customers. That’s a win-win.”

MemberClicks will continue to develop and maintain its current product lines, as well as ePly’s platform, while also identifying opportunities to leverage functionality that will benefit both customer bases.